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Julia Hobsbawm lecture at Cass Business School

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I went to hear Julia's lecture on social networking at the Cass Business school on Wednesday.

She spoke about five elements of networking:

Weak Ties
Loose Knowledge
Global Green Room
Marzipan Management
Curious Company

I thought at the end of  a very entertaining lecture she might link them with an overarching theme but I was disappointed. I'm not sure there is an exact science (Tipping Point v Nudge et al) to networking but it is something I do rather too much of.............I like the intellectual challenge.


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